Hunch to Pitch Accelerator/ boot camp program for early-stage startups
Ideation, building a business case, developing a business plan, articulating their ideas as a compelling investor pitch.
Duration: 4 months
Outcome: 24 startups were able to refine the idea as a compelling narrative in various formats: 2 min lighting talk, 15-min TED-style investor pitch elaborating the idea using data, GTM/ channel strategies, MVP and a business construct.
Design Thinking for Entrepreneurs MBA – IEV (Innovation, Entrepreneurship, Venture Development)
Ideation, concept building, research, pitch presentation
Duration: 30 hours
Outcome: 12 startups were able to build on a strategy, develop GTM plan, business models and develop an investor pitch deck
Design Thinking for Customer Experience and Innovation MBA – Finance
Ideation, concept, mixed methods research, Prototype through conceptual design
Duration: 20 hours
Outcome: 50 participants came up with 7 team ideas, developed a conceptual sketch & prototype of their conception, created a pitch deck, and presented the ideas to the jury panel
Ethnography & Strategy Design , UX Engineering
Ideation, data gathering using ethnographic methods, insight generation using a mixed-methods approach, and conceptual design.
Duration: 72 hours
Outcome: 10 teams comprising 60 participants took an ethnographic and mixed-method approach to discover the entrepreneurial opportunities and created MVPs.
Relevant Experience
I’m a Strategy and Innovation Consultant and executive trainer with Human Factors International, a global customer experience and innovation company.
As a trainer for HFI’s global clients, I deliver the user-centrered analysis and conceptual design, omnichannel strategy and innovation strategy courses as part of the CUA and CXA certification tracks.